A few months ago I opened a twitter account due to peer pressure. I don’t like text messaging except for business, and thought that Twitter was a silly waste of time. But every marketer I admire was waxing poetic about how great Twitter is, and that MySpace was passé, and FaceBook was clunky.
I have to admit that the first month went by rather uneventfully. I followed a few friends and generally ignored my account. Twitted once a week if I remembered to, and wasn’t sure who if anyone was reading my drivel, like “Eating fresh apple pie” and “Had a good dump.”
Mysteriously, my friend count went up to about 60, and I didn’t bother to follow anyone back since I had no idea who they were. After checking a few of them out, I decided that I was being followed by a bunch of hungry salespeople. More reason to ignore Twitter.
Then someone I met during an after party at a marketing conference said something which made sense of it all. He said to ignore all the spam and just pretend that Twitter is a party. Go find people who are following people I like, follow them, and see if you can strike up a conversation and get them to follow back.
Easier said than done. Ever been at a party full of new home business people? (And I don’t mean a Tupperware party.) It’s near impossible to get into any conversation which doesn’t turn into a business pitch!
So here’s what I did. I tweeted jokes, dumb, clean jokes. (What gets wet as it dries? …A Towel!) I started with one joke a day. And every time I got a new follower, I sent a message thanking them and asking if they had any jokes. By the end of a week, I had 350 followers! In 3 weeks, I hit 1000 followers, and today, about two months and several jokes later, I hit 6,000.
Those little jokes have started some real conversations, and have resulted in a few good business connections already. It’s slow going, but I’m having fun with it, and have been collecting jokes which are sent to me. (This one came in today: Have you seen the movie “Constipated”…no, perhaps it hasn’t come out yet……ugh!) I also like to re-tweet or comment on lots of interesting and funny stuff others are posting.

Daddy Jim Wood Telling A Twitter Joke
One of the interesting offshoots of these tweet-jokes is that it is keeping my Dad entertained, and helping his memory. He’s turning 84 in a few days, and needs something besides television to take his mind off of his physical condition. I am his primary care-giver, and announce each new joke to him as the tweets come in. He remembers lots of them, and entertains the nurses by doing a little comedy routine when they come to visit. They think he’s cute!









I appreciate your article.
Over the past 45 days I have been on Twitter. In that time frame I have managed to gain near 1500 followers. My sole goal is to build readership to my blog. That is fairly new as well.
Those 1500 have not done too much for me. I am considering them like deposits in a bank. Maybe some day they will pay a dividend. Truthfully, i am not sure that theory will ever bear fruit. It is just a pipe dream right now.
What I really want to do is create a consulting business helping businesses set up team based cultures that engage the workforce in create lasting change. I am still grappling with how to put all of that together. Can Twitter help me? So far it has not happened and I have twitted for help of others who may have gone before me.
I agree, it seems there are many who are interested in selling something rather than truly connecting. That is a shame. So much talent and not enough giving to help others.
Thank you for this article it helped me reframe why I am on Twitter. Your article also helped me realize I need a plan for being here and a solid method for finding the right (interesting) people at my party.